film audience
film audiences
BBFC:
British Border Film Classification
Decide age ratings of films
Get out- 15 rating
Frozen- PG
Blumler And Katz- uses and gratifications
an audience wants to
- Be informed and educated
- identify with characters of the situation in the media environment
- simple entertainment
- enhance social interaction
Get Out:
started niche but became mainstream
15
target audience is 15- 35 year olds
Netflix- self classification
- traditionally done for them by BBFC
- now done with their own algorithm
- saves time
- aim= 100% of Netflix to have a BBFC rating
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